Friday, April 20, 2007

Media frenzy

India media is on steroids. One way it is good to have an ever eager media to espouse the issues faced by the common man and the ailments that plague the country but when non issues start taking the precious real estate - it becomes very disconcerting. Last week I had written about how NDTV had taken up the issue of Hindu burial for kids less than 3 years of age. I was one way very happy that the Indian team lost out in the first round of the world cup - the agony of analysis paralysis by the ageing cricket fraternity most of whom hardly made any impact now suddenly taking cudgels on the Indian team was limited though for sometime it went on. Every victory or defeat would have been dissected to the bare bone - though the time spent at the first round exit was disproportionate. Even without choice have to spend writing on this subject and all others which I feel are not worth the penny - Hypocrisy at its best.

I was just trying to re-collect some of the highlights .. of course the latest flavor of the season is the wedding of the decade- Abhiash ... From whats on the menu to the color of the henna , cars in which the bride will go, sangeet, debate on the invitees , honeymoons , the auspicious time of the wedding this is after we have lived through the arun nayar - liz hurley hullabaloo ( even though both have inconsequential social standing ). The kissing by Richard Gere - When shilpa herself enjoyed it what business other folks have .. do we really should care of what happens in the bed rooms of these stars ? The endless playing of the South Korean killer's chilling video on the Virgina tech massacre has bought about a deserving backlash. Lots more which keep coming ...

Surprisingly the times of India is more subdued .. they have some how not gone over board considering the reputation of being a pseudo tabloid masquerading as India's national newspaper. Its difficult to run a 24 hour channel without creating hype and mountains out of molehills. One good thing about the western media is the clear classification of a serious channel/newspaper and the tabloid. We probably have still have to undergo the learning curve.

PS - The channels are about to get into discussion paranoia on the Indian team selection for the bangaladesh tour today

No comments: